Email Marketing Information

Top 10 Business E-Mail Basics


When it comes to your business e-mail communications, you need to make an impression that can lend to the determination that you are someone that will be a pleasure to do business with.

The Benefits of Interactive Online Characters


This Stanford University study surveyed the leading research on virtual agents and suggests that "social intelligence in automated interactions is good business.

Are You Backing Up Your BIGGEST Asset?


Have you ever accidentally lost an important file on your computer? Perhaps your computer crashed (again) or your cat sauntered over a dooming sequence of keys. Remember that little pang in your stomach you felt when you realized that file was gone for good?

What is Gmail?


Like most other prime search engines, the ability to freely giveaway an email account is a positive tool that signals to the user community that this search engine is here to stay! Google is no different in this approach. Recently, Google has been beta testing Gmail. Google?s very own email services repository. Best of all, it?s free! Well, it?s going to be free, its currently available only in Beta mode, if you are lucky enough to have received an invitation to sign up for a complimentary account you currently enjoy the benefits of ubiquitous Gmail.

Lost: 200 emails gone missing. Last seen on the 25.10.2003


Sound familiar? Ever wondered what happens to those unopened emails that you see in your stats from your latest email campaign/newsletter? Yep, you guessed it-their mail servers are doing it for them.

9 Tips To Help You Write More Powerful Emails


1. Make the effort to learn about the etiquette (these days known as "netiquette") involved in writing emails. There are loads of good reference websites and books about the internet which will tell you the basics. I know it might seem a bit precious to attach so much importance to social niceties when the internet is basically very informal. However, whether we like it or not many people do take online etiquette very seriously. So if you're writing emails for business, you should assume that your recipient may well be one of those...

Tips to Bounce-Proof Your Email List


Keeping your email lists fresh is critical to the success of your online marketing and e-commerce efforts.  In the early days of the Internet, the novelty of web sites and free e-newsletters made acquiring customers online all too easy.  With customers signing up in droves to hear your latest offers, there was no need to worry about email address attrition rates or errors during registration.

Tips to Build Your Email Address Database


WHY BUILD YOUR EMAIL ADDRESS DATABASE?

NCOA for Email - Is Your Email Address List Clean and Up-To-Date?


Introduction

What?s the Value of an E-mail Address?


Although it may not be practical to put a dollar-sign value on an e-mail address there are many financially-savvy reasons to start collecting e-mail addresses if you haven?t already begun. If you have, keep reading for a few more tips on e-mail address collection at the end of this article.

Attract New Subscribers With Magnetic Ads


One of the most effective methods of advertising your e-zine is placing ads in OTHER e-zines!

Writing Newsletters Online: How to Get it Right


A strange thing has been happening to newsletters online.

Heres Why You Dont NEED a Blog


The word "blog" seems to be everywhere, and what an ugly word it is!

20 Ways To Increase Your Traffic And Sales Using Free Follow-Up Autoresponder Courses


An autoresponder course is a group of articles or information set up to be sent out separately over a set period of time by e-mail. People just e-mail your autoresponder to receive the free course and it is sent out automatically over time. You can find free follow-up autoresponders to use by typing it into any search engine. Below are ten ways to use them to increase your traffic and sales.

Reach Out and Slap Someone


I was working for a large Chicago bank in the 1980s, when they introduced an electronic message service for internal communications. The only electronic mail that seemed to flow for the longest time were all those official HR notification of vacation time policies, etc., and of course, the ALL CAPS messages from the executive floor.

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BendBroadband Selects Knotice for Email Marketing
MarketWatch (press release)
AKRON, Ohio, May 22, 2012 /PRNewswire via COMTEX/ -- Knotice, a leading provider of direct digital marketing software and services, announces that BendBroadband has selected Knotice to help it build stronger relationships through email marketing.

and more »


The changing face of email marketing
Business Review Europe
As well as presenting a wide range of fresh opportunities, the growth of Mocial also creates a number of new challenges for email marketers as it redefines the email marketing and engagement framework. The impact this has had on all marketers globally ...



TopTenWholesale News

Email Marketing Campaigns Go Mobile
TopTenWholesale News
Wholesalers and manufacturers should be aware of this study and know how to optimize their sites to drive mobile traffic from their email marketing campaigns. Return Path found that US consumers will check more email from their mobile devices ...

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Unprecedented Email Targeting for Merchants of All Sizes Now Available through ...
San Francisco Chronicle (press release)
Partnership with Mineful Turns Behavioral Data into Relevant, Timely Marketing TAMARAC, FL and CHICAGO, IL (PRWEB) May 22, 2012 3dcart customers can now target email marketing in a much more effective way through a new partnership with Mineful ...

and more »


GraphicMail Includes Device Detection in their New email Marketing Reports
San Francisco Chronicle (press release)
Redesigned Reports Displays Device, Geo-Location and Social Engagement Metrics (PRWEB) May 18, 2012 GraphicMail, a leading global hosted email marketing solution, announced today the release of updated Reports metrics that make it easier than ever for ...

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Email Marketing Firm NEWSLETTER.IE Announce Email and Survey Facebook Apps
MarketWatch (press release)
SAN FRANCISCO, May 18, 2012 (BUSINESS WIRE) -- Today NEWSLETTER.IE announced general availability of its Facebook apps. Adding an email signup form to your facebook business page is an important way to convert fans into subscribers.

and more »


eMarketing Solutions Announces the Debut of its Web Based Custom Email List Tool
PR Web (press release)
eMarketing Solutions, an internet advertising agency specializing in opt-in email lists, email marketing software and other useful tools for e-business, announced the release of their latest web-based custom email list building tool.

and more »


StrongMail Survey Finds Lifecycle Email Marketing Outperforms Traditional ...
San Francisco Chronicle (press release)
Learn what email marketing leader StrongMail discovered regarding the performance of lifecycle email marketing versus traditional email marketing Redwood City, CA (PRWEB) May 16, 2012 As email marketing strategies have evolved, there is one technique ...

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Driving Sales on a Budget – Part 4
Channel Partners
By Christopher Aldred Editor's Note: Parts 1-3 of this series explore the foundation of every successful continuous contact marketing strategy: email marketing , social media marketing and event marketing. Part 4 addresses alignment with sales.



Marketing Pilgrim

So Email Marketing's Dead? Don't Tell HubSpot That
Marketing Pilgrim
Everyone seems to be real quick to throw dirt on email marketing's grave these days. Why? Because it's not social media. Well, not to sound blunt (although it will), that's stupid. If you need more evidence that email is indeed alive and well you ...

and more »

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